Thursday, June 2, 2011

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AFTER CHANGE IN RULES, STATIONS LAUNCH CREDIT CARD OFFERS TO ATTRACT CONSUMERS

portal iG 02/06/2011 - Denyse Godoy

Trying to please your current customers and attract new ones, the banks issuing credit cards have rushed to announce their efforts to translate the new rules for use of money plastic, which came into force yesterday in tangible benefits.

Santander and Banco do Brazil are ahead for users of cards purchased until May 31, 2011 that the changes would affect only since June 2012, as limiting the number tariffs applied to only five (annuity; fee for issuance of duplicate card, for cash withdrawals, the use of plastic to pay bills, and when the request for emergency assessment of the credit limit) and detail, in the making, Data on transactions. These conditions were only valid for contracts signed immediately on September 1. June 2011 onwards.

The English bank will also expand its rewards program, which allows customers to redeem points earned on purchases for prizes and airline miles for all cards (except for the simplest model, which by definition can not count with such privileges).

Brazilians, in turn, ended up with charges on overseas purchases and the redemption of points in its loyalty program.

Other financial institutions extended some benefits of their current cards for new ones, even in basic mode.

Plastic Itaú offers 50% discount at movie theaters, parks, soccer games and plays.

The Bradesco's 50% reduction on tickets, popcorn and soda at the theater chain Cinemark, Bradesco and privileges at the Teatro possibility of advance purchase tickets for concerts and events sponsored by the bank.

All pats currently distributed by HSBC cards are also available for your new basic type, such as discounts on purchases at partner stores.

Financial institutions must now show in their sites and agencies, a complete list of existing cards and all fees and interest charged. Comparing the options, consumers can choose what best suits your needs.

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